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in 2001 to less than $20 million in 2007.(Wojcieszak, 2008). Offer cheap nhl jerseys your customers a heartfelt apology after a service failure and you wholesale cheap jerseys will not only restore customer confidence and regain goodwill, but you should also realize the benefits of reduced litigation expenses and claims costs. A vital, but often overlooked element of customer recovery is to provide an explanation cheap jerseys china for how or why the problem happened. Taking the time to explain to a customer what might have caused the problem helps organizations re establish trust. In an article titled, Manage Complaints to Enhance Loyalty, John Goodman says, "In many case, a Cheap Jerseys China clear, believable explanation as to why the policy or performance is reasonable will at least mollify the customer and, in some case, satisfy him or her." (Goodman, 2006). Hui Liao wholesale nfl jerseys china had this to say about the importance of providing an explanation, "Explaining to customers what might have caused cheap nfl jerseys the service failure may (also) enhance customer satisfaction. Similarly, in the service recovery
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